News

99 percent of companies in the EU are SMEs, yet only nine percent have registered rights for Intellectual Property (IP). However, there are many support services available that can help with IP protection. We strongly encourage you to invest in your intellectual property strategy.

Brick-and-mortar retail requires new concepts to leverage digital technologies. In the research project Retailization 4.0 at Salzburg University of Applied Sciences, retailers are being technologically equipped to support the strengths of local commerce.

The sixth and final company we are featuring in the series “Green Innovation made in Salzburg” is Energieautonom GmbH. They are dedicated to the optimization of solar power.

In early 2021, PALFINGER fell victim to a ransomware attack. Alexander Wörndl-Aichriedler, Vice President Global ICT at PALFINGER, explains the details of what happened, how the company dealt with it, and its connection to “The Lord of the Rings.”

In the circular economy, switching from plastic to paper doesn’t make sense, and Renner Print Media has recognized this by developing a new product. The company specializes in producing plant labels, supplying nurseries, home improvement stores, and food chains. They also export their products to Germany and Italy.

Engineering office NW Technology (NWT) has been implementing projects in water treatment and wastewater management abroad for decades. Now, the office has developed its own product to respond to the dynamics in the energy market. The product is called “ENYSTO,” and it is a stratified storage tank for single and multi-family houses.

Salzburg is setting course for the future: As of the beginning of 2022, the new Faculty of Digital & Analytical Sciences (DAS) has been established at the University of Salzburg (PLUS).

Faster service, support for employees, and easier compliance with pandemic regulations – all of this has been implemented by the ski rental shop Fun & Pro Sport Pichler in Flachau during the pandemic, with the help of digital funding.

Education Technologies, or EdTech, can make learning more engaging, personalize it, improve success rates, support educators, and foster new skills in learners. The initiative EdTech Austria, within Innovation Salzburg, supports the digitalization of education in Austria.

Dynamic Mobility Nudge: Promoting Sustainable Mobility in Cities with Digital Data-Driven Insights.